The ten faces of innovation : IDEO's strategies for defeating the devil's advocate and driving creativity throughout your organization / Tom Kelley with Jonathan Littman

By:

Kelley, Tom (with Jonathan Littman)

Contributor(s):

Material type: Text

TextLanguage: English Publication details: London : Profile Books, 2006Description: xi, 274 pàgines : il·lustracions ; 20 cmISBN:

9781861978066

Subject(s):

DDC classification:

658.4063

Online resources:

Book web

Summary: Reveals the strategies a major design firm uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity. The role of the devil's advocate allows individuals to raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility; nothing is more potent in stifling innovation. Drawing on nearly 20 years of experience, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers. --

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Llibre	IED Barcelona Sala General / Recerca i Gestió	R1.075 Kel (Browse shelf(Opens below))	Available		3758000

Inclou índex.

Reveals the strategies a major design firm uses to foster innovative thinking throughout an organization and overcome the naysayers who stifle creativity. The role of the devil's advocate allows individuals to raise questions and concerns that effectively kill new projects and ideas, while claiming no personal responsibility; nothing is more potent in stifling innovation. Drawing on nearly 20 years of experience, Kelley identifies ten roles people can play in an organization to foster innovation and new ideas while offering an effective counter to naysayers. -- Descripció de l'editor.

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