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The business plan worbook / Colin Barrow, Paul Barrow, Robert Brown

By: Contributor(s): Material type: TextTextSeries: The Sunday Times business enterprise guidesPublication details: London : Kogan Page, 2001Edition: 4th editionDescription: 376 pàgines ; 24 centímetresISBN:
  • 0749434996
Subject(s):
Contents:
how to use the workbook -- why prepare a business plan -- what financiers look out fur -- history and position to date : business purpose and aims : a description of your business : a description of your products and/or services -- market research : introduction : customers : competitors : a plan for market research -- competitive business strategy : introduction : pricing : advertising and promotion : place and distribution - operations : the operations plan -- forecasting results : the sales forecast : pro forma balance sheet : pro forma profit-and-loss statement : pro forma cash-flow statement : rean-even analysis : financing requirements -- business controls : introduction : financial controls : sales and marketing : other business controls -- writing up and presenting your business plan : writing up and presenting your business plan -- market research information sources -- sources of finance for new and small businesses
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Holdings
Item type Current library Collection Call number Vol info Status Date due Barcode
Llibre_M IED Barcelona Sala Marketing de la Moda - Fashion Marketing R1.012.2 Bar (Browse shelf(Opens below)) Núm. Available 2022-0113

Referències bibliogràfiques. Índex

how to use the workbook -- why prepare a business plan -- what financiers look out fur -- history and position to date : business purpose and aims : a description of your business : a description of your products and/or services -- market research : introduction : customers : competitors : a plan for market research -- competitive business strategy : introduction : pricing : advertising and promotion : place and distribution - operations : the operations plan -- forecasting results : the sales forecast : pro forma balance sheet : pro forma profit-and-loss statement : pro forma cash-flow statement : rean-even analysis : financing requirements -- business controls : introduction : financial controls : sales and marketing : other business controls -- writing up and presenting your business plan : writing up and presenting your business plan -- market research information sources -- sources of finance for new and small businesses

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