Everything 2.0 . Redisign your business through foresight and brand innovation DVD
Material type: TextPublication details: Indianapolis (IN) : New Riders Publishing, 2008Description: 1h 49'ISBN:- 9780321618467
Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode |
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Llibre_M | IED Barcelona Sala | Marketing de la Moda - Fashion Marketing | DVD.DI/0022 (Browse shelf(Opens below)) | Núm. | Available | 4006000 |
Browsing IED Barcelona shelves, Shelving location: Sala, Collection: Marketing de la Moda - Fashion Marketing Close shelf browser (Hides shelf browser)
How can individuals and organizations cope with the challenges of our time? By deepening their understanding of human needs and reframing them as what they truly are: desire, wants, and visions of a better self. Provocative author, speaker and marc:leader in the emerging field of strategic foresight, Alexander Manu explains what motivates people and how desire is the driving force to true innovation
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