Change by design: how design thinking transforms organizations and inspires innovation
- New York : Harper Collins Publishers, 2009
- 264 pag
getting under your skin, or how design thinking is about more than style ; converting need into demand, or putting people first ; a metal matrix, or "these people have no process" ; building to think, or the power of prototyping ; returning to the surface, or the design of experiences ; spreading the message, or the importance of storytelling ; design thinking meets the corporation, or theaching to fish ; the new social contract, or we're all in this together ; tdesign activism, or inspiring solutions with global potential ; designing tomorrow - today ; redesigning design
9780061766084
000003533
Empreses--Reorganització Empreses--Direcció i administració Disseny industrial--aspectes econòmics Design thinking