Leonard, Neil  (Graphic designer) <br/><br/>
Design research:   investigation for successful creative solutions 
Neil Leonard, Gavin Ambrose 
 - Switzerland :  AVA Publishing,  2012 
 - 192 pages  il.  23 cm 
 - AVA Academia's Basics Graphic Design  02 Basics graphic design  02 .
 - Basics graphic design  02 .
<br/><br/>Incluye referencias  bibliográficas e índice 
<br/><br/>The basics of research : Why research? ; Getting started ; Primary, secondary and tertiary ; Key terminology ; Studio interview : Emily Hale ; Activity : Approaching research -- Understanding context : Audience and social contexts ; Design contexts ; Theoretical underpinning ; Studio interview : Andrew Hussey ; Activity : Convention -- Planning your work : The brief ; Audience ; Sources and credibility ; Recording and documenting ; Studio interview : Brian Rea ; Activity : Audience -- Conducting research : Audience research ; Market research ; Field-based research ; Process-based research ; Studio interview ; Jane Trustram ; Activity : Product and customer -- Using your findings : Understanding your findings ; Responding to your findings ; Studio interview : Underware ; Activity : Classification -- Presenting your findings : Presenting research ; Completing the job ; Studio interview : Tanner Christensen ; Activity : Presenting statistics -- Conclusion 
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<br/><br/><label>ISBN: </label>9782940411740 2940411743 (pbk.) 
<br/><br/><label>LCCN: </label>000004978 2012540472 
<br/><br/><label>Nat. Bib. No.: </label>GBB1E3147  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>015992218  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Grafisme--Investigació -- Metodologia
<br/><br/><label>LC Class. No.: </label>NC1000  / .L46 2012 
<br/><br/><label>Dewey Class. No.: </label>741.6