Nunnally, Brad

UX research : practical techniques for designing better products / Brad Nunnally and David Farkas - First edition - xx, 231 pàgines : il·lustracions ; 23 cm

Inclou referències bibliogràfiques i índex

Pt. I. Introduction. The history of research -- Pt. II. Planning and preparation. Good research starts with good questions -- Quantitative research methods -- Qualitative research methods -- Choosing your methods -- Logistics -- Recruiting -- Pt. III. Facilitating research. Making research happen -- Managing people during research -- Improv in research -- Facilitating research -- Debrief sessions -- Pt. IV. Analysis and reporting. Making sense of the mess -- Communicating insights -- Getting the most out of research

9781491951293


Disseny de producte
Investigació--Metodologia
Tecnologia--Investigació
Productes nous
Usabilitat (Disseny de sistemes)

Experiència d'usuari