TY  - BOOK
AU  - Clatworthy, Simon,
TI  - The experience-centric organization: how to win through customer experience 
SN  - 9781492045779
PY  - 2019///
CY  - Sebastopol
PB  - O'Reilly
KW  - lemac
KW  - Empreses
KW  - Direcció i administració
KW  - Experiència d'usuari
N1  - The experience-centric organization -- Five steps to becoming experience-centric -- The structure of the experience-centric organization: the wheel of experience centricity -- The core behaviors of the experience-centric organization -- Organizing for experience centricity -- Starting with the experience -- Experiential translation: From experiential DNA to customer experience -- Experience fulfillment: designing the experiential journey -- D4me: designing for meaningful experiences -- Trendslation
ER  -