000 01531cam a2200301 a 4500
999 _c9211
_d9211
001 19179630
003 IED_BCN
005 20190723164558.0
008 190708s2013 onca b 001 0 eng
010 _a 2016299617
020 _a9781118489673
040 _aDLC
_bcat
_erda
_cIED_BCN
_dDLC
_dIED_BCN
041 _aeng
100 1 _aStephens, Doug
_94208
245 1 4 _aThe retail revival :
_breimagining business for the new age of consumerism /
_cDoug Stephens
260 _aOntario :
_bJohn Wiley & Sons,
_ccop. 2013
300 _axxii, 250 pàgines :
_bil·lustracions ;
_c23 cm
336 _atext
_btxt
_2rdacontent
337 _asense mediació
_bn
_2rdamedia
338 _avolum
_bnc
_2rdacarrier
504 _aInclou referències bibliogràfiques (p. 231-239) i índex
505 _aIntroduction: revolutions and revivals -- Part I. The end : Chapter 1. It's not a "recession"! ; Chapter 2. The disappearing middle ; Chapter 3. Rest in Peace, Joe Average ; Chapter 4. The broken funnel -- Part II. The beginning : Chapter 5. The new law of average ; Chapter 6. Who owns your brand? ; Chapter 7. Rehumanizing retail ; Chapter 8. The third shelf ; Chapter 9. The destination is you ; Chapter 10. Break it, build it and make it beautiful
650 7 _aConsumidors
_xConducta
_2lemac
_93583
650 7 _aConsum (Economia)
_2lemac
_94209
650 7 _aComerç al detall
_2lemac
_94210
776 0 8 _iPrint version:
_aStephens, Doug
_tRetail revival
_dOntario : John Wiley, [2013]
_z9781118489673
_w(DLC) 2013370492
942 _2udc
_c1