| 000 | 02842cam a22003375i 4500 | ||
|---|---|---|---|
| 001 | 991060034154306706 | ||
| 003 | IED_BCN | ||
| 005 | 20220602152442.0 | ||
| 008 | 220204s2020 gw ao|||-|||||0|1 e eng|c | ||
| 020 | _a9781119629191 | ||
| 040 |
_aES-BaUAB _bcat _erda _cIED_BCN |
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| 100 |
_aLewrick, Michael _eautor _94792 |
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| 245 | 1 | 4 |
_aThe design thinking toolbox : _ba guide to mastering the most popular and valuable innovation methods / _cMichael Lewrick, Patrick Link, Larry Leifer ; illustrations: Achim Schmidt |
| 264 | 1 |
_aMünchen : _bJohn Wiley & Sons Inc, _c2020 |
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| 300 |
_a309 p. : _bil. col. ; _c19 x 24 cm |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_asense mediació _bn _2rdamedia |
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| 338 |
_avolum _bnc _2rdacarrier |
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| 505 | _athe toolbox in a nutshell -- the global survey -- what is design thinking? -- quick start -- the toolbox -- warm-ups that fit the setting : clapping game : bingo : stop & go : 30 circles : ninja : marshmallow challenge -- understand : problem statement : design principles : interview for empathy : explorative interview : ask 5x why : 5w+h questions : jobs to be done : extreme suers/lead users : stakeholder map : emotional response cards -- observe : empathy map : persona/user profile : customer journey map : aeiou : analysis questions builder : peers observing peers : trend analysis -- define point of view : "how might we..." question : storytelling : context mapping : define success : vision cone : critical items diagram -- ideate : brainstorming : 2x2 matrix : dot voting : 6-3-5 method : special brainstorming : analogies & benchmarking as inspiration : nabc : blue ocean tool & buyer utility map -- prototype : frequently used kinds of prototypes : exploration map : prototype to test : service blueprint : mvp -- test : testing sheet : feedback capture grid : powerful questions in experience testing : solution interview : structured usability testing : a/b testing -- reflect : i like, i wish, i wonder : retrospective "sailboat" : create a pitch : lean canvas : lessons learned : road map for implementation : problem to growth & scale innovation funnel -- applications : universities: me310 at Standford university : companies: "co-creation toolbox" by Siemens : intrapreneurship: "kickbox" by Swisscom : transformation: "digital transformation road map" : promotion of yong talent: "young innovators" : personal change: "design thinking life" | ||
| 650 | 7 |
_aPensament creatiu _2lemac _93387 |
|
| 650 | 7 |
_aSolució de problemes en grup _2lemac _93985 |
|
| 650 | 7 |
_aCreativitat en els negocis _2lemac _93388 |
|
| 650 | 0 |
_aGestió de projectes _2lemac _93616 |
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| 650 | 0 |
_aDesign thinking _917 |
|
| 700 | 1 |
_aLinck, Patrick, _eautor |
|
| 700 | 1 |
_aLeifer, Larry, _eautor |
|
| 700 | 1 |
_aSchmidt, Achim, _eil·lustrador |
|
| 908 | _aUAB | ||
| 940 | _aUAB | ||
| 942 |
_2lcc _c1 |
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| 999 |
_c9377 _d9377 |
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