IEDBarcelona

Design Management:

Best, Kathryn

Design Management: Managing design strategy and implementation - Lausanne : AVA Publishing, 2006 - 215 pag.

This book leads the reader through the strategy, process and implementation of design management via an exploration of the required skills, theory and practice of each. Case studies and interviews from leading professionals and corporations have been carefully selected to demonstrate the knowledge in action.

978294037324

000000283


Design Management
Organización y Dirección de Empresa
Estrategia y gestion de empresa. Entrepreneur&Innovation

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